Description
£811.00
This Course will teach students how to master Google Analytics; from the basics all the way through the most advanced features. Once complete, students will be masters at reporting, behavioral data, audience conversion and will have an extremely well-rounded knowledge base with this software. Remember, being proficient in Google Analytics will easily set you apart in the job market, especially since almost every business has an online presence that is crucial to their success.
Description
About this course
This Course will teach students how to master Google Analytics; from the basics all the way through the most advanced features. Once complete, students will be masters at reporting, behavioral data, audience conversion and will have an extremely well-rounded knowledge base with this software. Remember, being proficient in Google Analytics will easily set you apart in the job market, especially since almost every business has an online presence that is crucial to their success.
Training Solution Breakdown:
- Intuitive and rewarding online training resources
- Comprehensive Freephone or email support
- 24/7 access to training materials
- Study anytime, anywhere in a world for a flexible learning experience
- 12 months (one year) unrestricted access
- Access to online training options
- Progress reviews & comprehensive assessments to ensure efficient understanding of course content
- Career advice and CV support once training has been completed
Buy this course today and take control of your career and enhance your prospects.
Google Analytics Breakdown
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Module 1: Introduction to Google Analytics
- 1.1 Intro Definitions Pt 1
- 1.2 Intro Definitions Pt 2
- 1.3 How Google Analytics Works
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Module 2: Fundamentals of Google Analytics
- 2.1 Build Analytics Infrastructure
- 2.2 Setting Up Conversion Data
- 2.3 Input New Users
- 2.4 Setting Up Conversion Data
- 2.5 Examine Extra Points
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Module 3: Basics of Google Anayltics
- 3.1 Basic Features
- 3.2 Dashboard
- 3.3 Shortcuts
- 3.4 Adding a Dashboard
- 3.5 Sharing Reports
- 3.6 Alerts
- 3.7 Realtime Analytics
- 3.8 Standard Reports
- 3.9 Views2
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Module 4: Reports in Google Analytics
- 4.1 Acquisitions Intro
- 4.2 All Traffic Aquasitions
- 4.3 Acquisitions Overview
- 4.4 Acquisition Channels
- 4.5 Cross Development
- 4.6 All Referrals
- 4.7 Campaign
- 4.8 Keywords
- 4.9 Social
- 4.10 Webmaster Tools
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Module 5: Behavioral Reports
- 5.1 Behavioral Reports Intro
- 5.2 Dimensions
- 5.3 Content Drilldown
- 5.4 Landing Pages
- 5.5 Exist Pages
- 5.6 Events
- 5.7 Event Flow Report
- 5.8 Working with Events
- 5.9 Site Search Report
- 5.10 Working Site Report
- 5.11 Site Search 2
- 5.12 Site Search 3
- 5.13 Behavior Flow Report
- 5.14 Site Speed
- 5.15 Using Site Speed Search
- 5.16 Page Timings
- 5.17 Speed Suggestions
- 5.18 User Timing Adsense
- 5.19 Experiments
- 5.20 Inpage Analytics
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Module 6: Audience
- 6.1 Audience Reports
- 6.2 Location Report
- 6.3 Language
- 6.4 Behavior
- 6.5 Frequency Recency
- 6.6 Engagement Report
- 6.7 Technology Reports
- 6.8 Mobile Reporting
- 6.9 Demographic Report
- 6.10 Interests
- 6.11 Visitor Flow Chart
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Module 7: Conversions
- 7.1 Intro
- 7.2 Funnel Visualization
- 7.3 Goal Flow Report
- 7.4 Reverse Goal Path
- 7.5 Goal URLs
- 7.6 Ecommerce Reports
- 7.7 Product Performance Reports
- 7.8 Transactions Report
- 7.9 Time to Purchase Report
- 7.10 Multi-channels Funnels Report
- 7.11 Assisted Conversion Report
- 7.12 Top Conversion Paths Report
- 7.13 Time, Log & Path Length Report
- 7.14 Attribution Report & Model Comparison Tool
- 7.15 Conclusion
For more information, contact one of our course advisors
No other books are necessary for this course.
For more information, contact one of our course advisors
